Choosing a device for your employees to use every day can be daunting. With so many options to choose from, it can be tricky to work out what will be the best fit to suit the majority.

Both Apple and Android smartphones are used and loved by millions around the world, and each company’s products possess their own benefits and shortcomings that should be considered before you take the plunge and decide on a new work phone for you or your employees.

But fear not, Syntax an IT Support company in London has put together a list of what each of these tech giants does best, so you can make a choice best suited to you and your business needs. 

Android

Android phones are often dismissed in favor of iPhones simply because, well, they’re not iPhones. But they actually possess a huge number of benefits and, in many cases, have proven to be the superior choice compared to their Apple counterparts.

One category Android has the upper hand is in their range of apps. Whilst both companies have access to all of the basic apps, only the Google store has access to some of the best apps for small businesses. Because of this, companies which require apps created to suit their specific business needs are more likely to find Android more useful during work hours.

Android phones possess a slightly better display quality than Apple phones. Over the years, Google has worked hard to improve the overall display and appearance of their phones, making their screens sharper, brighter and clearer. Apple has made no significant improvements to its display quality since 2010, so Android seems like the clear winner in this category.

As well as having access to more apps and a better display, Android phones are also – in general – slightly cheaper than Apple’s iPhones. Apple phones are considered by a lot of people to be overpriced, suggesting that you pay for the brand more than the product. At one time Android phones were vastly less expensive, but recent improvements in quality have led to an increase in price. Nevertheless, Android phones still come out cheaper overall.

Apple

Lovers of Android often dismiss Apple phones as overhyped and overpriced, whether you love them or hate them there are many reasons why iPhones are as popular as they are.

The operating system used by Apple, iOS, is widely considered to be the easier operating system of the two when compared with that used by Android phones. iOS is crisp, clean and simple, and becomes familiar after only a few days, great for busy employees who need to pick up new skills fast. The apps are also extremely easy to locate on iPhones, making them very user-friendly.

Despite popular myths spread across the internet about iPhones breaking at the slightest touch, Apple phones actually tend to have better durability compared to Android phones. In fact, more errors seem to occur with Android models than with Apple ones. You need only look at Samsung’s latest model, the Galaxy S7 Edge, which had to be recalled due to a number of instances of spontaneous combustion.

Apple phones are also less likely to acquire dents and scuffs, so even on the outside, they’re tougher than Android phones.

One of the best things about Apple phones is how light and modern they feel, with each new iPhone model sleeker and more streamlined than the last. Another great benefit of Apple phones is that, unlike Android, all Apple phones look and work in essentially the same way, meaning connectivity between employees is much more easily accomplished.